Groundwork Coaching

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About Our AFL Coaching Drills


What is Groundwork Coaching?

Groundwork focuses on the latest educationally philosophies around how players learn and provides detailed techniques to improve outcomes for players and coaches. The difference lies in providing coaches with standards aligned to age groups indicating a level of achievement in which to instruct players towards. These standards are then linked to structured drills which focus on specific key areas of performance allowing the coach to personalise the learning environment to meet their goals and objectives. The role of a coach can mean many different things but most importantly it is about making a difference to a players sporting experience by providing a fun, enjoyable, meaningful learning experience which will not only enhance their skills but promote their involvement in a particular sport. A Groundwork coaching resource provides detailed information for coaches in giving appropriate skill instruction, feedback, questioning, evaluation and reflection on performance in which the latest research shows is the most effective way to achieve outcomes for an individual, team or club.

Who is Groundwork Coaching?

Glenn Wilkins

Glenn WilkinsGlenn Wilkins is an educator with an extensive football background, with over thirteen years' experience exerting leadership in both Education and Football.

After being drafted to the Melbourne Football Club in the late 1980's, Glenn spent four seasons with the Werribee Football Club in the VFA, culminating in a premiership in 1993.

In 1996, Glenn began his coaching career with Sebastopol Football Club in the Ballarat Football League where he coached for three seasons. In his first year, he won the Henderson Medal, the BFL League Best and Fairest Award. After a four year sabbatical travelling overseas, he returned to football, resulting in a premiership with Redan Football Club in 2003.

In 2004-05, he coached Donald Football Club implementing a variety of AFL drills in the North Central Football League with instant success.

At the conclusion of the 2006 season and with another premiership, Glenn retired as a player to pursue his passion for coaching, particularly with regard to development. He became involved as an Assistant Coach at North Ballarat from 2007- 2008 in the VFL (Premiers in 2008), originally as a Backline Coach before becoming Development Coach.

In 2009-10, Glenn was appointed Head Coach of the North Ballarat Rebels in the TAC competition, where a major component of his job description was to develop young players, both personally and as footballers.

As an accredited Level 3 High Performance Coach and a qualified teacher, Glenn has a wealth of experience in the development of young people.

Currently he is the Director of Football at Ballarat Grammar where this program has been successfully implemented.

Craig McBrien

Craig McBrienCraig McBrien is a Physical Education teacher with over thirteen years' experience. He is currently Head of Department for Health and Physical Education at Park Ridge State High School, where he established a Football School of Excellence in 2005.

After growing up in Albury and playing for Lavington Football Club in the Ovens and Murray Football League in the early nineties, Craig moved to Wollongong to study a Bachelor Degree in Physical Education. He played for Campbelltown in the Sydney Football League, winning back to back Premierships in 1994-95. In 1996-97 he played two seasons for Campbelltown in the ACTAFL competition before returning home to Lavington where he played in a Grand Final in 1998.

In 1999, Craig travelled overseas to teach in the United Kingdom where he became involved with the North London Lions in the BARFL (British Australian Rules Football League). His involvement led to him promoting and developing the game abroad, working closely with British players to develop their skills and knowledge of the game. In 2001, he captain/coached the North London Lions to their first BARFL premiership.

In 2003 after returning home, Craig captained/coached Campbelltown in the Sydney Football League before moving interstate in 2004 to Queensland, where he played two more seasons before retiring. In 2008, he joined Morningside Football Club as both a Senior Assistant and Development Coach, and played an integral part in the club winning the State League Premiership in both seniors and reserves.

As an accredited Level 2 Coach and a qualified teacher, Craig has a wealth of experience in teaching AFL drills and has implemented a number of AFL football training programs in school and state league competitions.

Don't take our word for it

“Groundwork Coaching has added a real freshness throughout our club. The decision making drills have been engaging for our players due to its variety. They are constantly asking me where these drills have come from. These games sense drills have become the core to my coaching. The players are learning all the time during these activities, without even knowing it. I couldn’t be happier.”

Daniel Parkin - Navarre Football Club, Senior Coach

"Groundwork" is a comprehensive resource that provides a holistic overview of a football program. The training drills are age appropriate and provide quality "Game Based Decision Making" activities that have become fundamental to my training sessions. It is extremely refreshing to see a football resource that is values based which provides the club/organisation with the tools to develop a positive learning culture."

Howard Clark - Director of Football and 1st XVIII Coach St Patrick's College

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